Do you have an existing sales incentive or loyalty program?
Are you using marketing funds or rebates to influence buyer or seller behavior?
How are you feeling about the performance of your initiatives?
- They are not working anymore.
- They work slightly.
- So-so. They run as they should.
- They could use some work.
- They are meeting our objectives.
Can you prove your current initiatives are performing?
- We monitor results and ROI.
- We haven’t proven ROI.